Is teeth whitening a trend?
Actually, no – although consumers spend a reported $1.4B per year on over-the-counter teeth whitening products, the desire to have whiter teeth is hardly a new idea. But the methods and prospects for getting a whiter smile are continually improving with time.
History shows the ancient Greeks were the first people to consciously seek whiter teeth.
“People have been doing this for thousands of years,” Dr. Scott Swank, dentist and curator for the National Museum of Dentistry in Baltimore, Md., recently said to MSNBC. “The Greeks had formulations and at the beginning of the Renaissance, Europeans were certainly putting compounds on their teeth in a conscious effort to whiten them.”
Unfortunately, those compounds were essentially the equivalent of today’s Clorox. “It ate the enamel away,” said Dr. Swank. “They had whiter teeth for a while, but then they started to see severe decay.”
Thankfully, today’s methods for optimal whitening are entirely safe – and when used properly, they’re pain free and surprisingly affordable, too. While over the counter toothpastes and whitening strips are a popular option, in actuality, these products contain only a small fraction of the whitening power a professional strength gel can provide.
Compared to the 2-4% concentration of peroxide in over-the-counter formulas, the Shine Teeth Whitening Program provides a full professional strength 22% carbamide peroxide formula for use in its custom fit whitening trays, for a fraction of the price your clients would pay for an equivalent whitening kit from a dentist’s office. For extra convenience, Shine also offers easy and portable whitening pens that deliver 1.9ML 30% carbamide peroxide for on-the-go touch ups. These popular portable products sell for $25 and up from leading online outlets such as Sephora and Amazon, but Shine can provide your practice with tremendous new profit opportunities when you carry our private labeled whitening pens. At the suggested retail price, Shine whitening pens can produce great profit margins while providing you with a fun and popular new product to sell.
So teeth whitening may be far from a new idea – but the options for getting a whiter smile have gotten increasingly safer, more effective and definitely more convenient to use since the formulas and ideas of Greek and Renaissance times.
Order a trial sample kit.
Related posts:
- Teeth Whitening Strategies: What About White Strips?
- Is professional teeth whitening for everyone?
- New Years Resolution: A whiter smile.
- Is Teeth Whitening Really Safe? And What is the Difference Between Carbamide Peroxide and Hydrogen Peroxide Whitening Gel?
- Who Needs Teeth Whitening? Pretty Much Everyone!